I Invest When There’s Proof Without a Pitch Deck

Ashish Kumar
May 23, 2025 • Estimated Reading Time: 1 minute

You don’t need a polished deck to prove demand.

You need evidence.

This founder showed me a complementary brand—same audience, different product—selling out by 9 AM every day.

No ads.

No influencers.

Just relentless word-of-mouth.

He simply said: “If they can’t meet the demand, what if I build the product that meets the rest of it?”

I didn’t need more convincing.

I saw scarcity.

I saw spending.

I saw signal.

You don’t need traction. You need proof of potential.

👉My Pick: First Lesson Taught in Harvard MBA