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Experience Churn — Death by Friction

THE LEAN LESSON
15–25% of your lost users are Experience Churners.
These folks didn’t leave because of price or value.
They left because the experience sucked.
It could be:
Bugs
Long response times
Confusing UI
Cold or robotic support
Fix it:
Improve UX with regular audits
Invest in empathetic customer support
Respond fast and human-first
Remember: one bad interaction can erase months of goodwill.
YOUTUBE TREASURE
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