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Customers, Not Products, Drive Success.
Good morning!
Here’s your daily dose of insights to help you stay ahead.
Let’s get started!
Let’s hook investors, build empires, and scale to the top! 🚀
Join my upcoming workshop on 30th January 2025. This will include;
The importance of a dataroom
What to include in the dataroom
How to organize and protect sensitive information
Best practices for due diligence

1% BETTER MORNING
Customer Focus Over Product Perfection
As an aspiring entrepreneur, it’s easy to get caught up in creating the perfect product.
You may spend countless hours refining features, debating over every design choice, or working on a flawless user experience.
But one key lesson from seasoned entrepreneurs is that customers, not products, drive success.
Rather than obsessing over a perfect product, focus on deeply understanding your customers’ needs.
Products evolve as you learn more about your audience. The real value lies in solving their problems, even if your solution isn’t perfect yet.
Action Points:
Start by speaking directly with potential customers. Understand their pain points.
Prioritize features that solve their most pressing problems, not just the ones that seem "cool" or innovative.
Test early and iterate based on real-world feedback.
WHAT I AM READING
How to Finish Everything You Start by Jan Yager
👉 Today’s Takeaway: There are 22 behaviors or beliefs that can stop us from finishing our tasks. I was surprised to realize these are real, but I never paid much attention to them before. One belief that really stuck with me was "Perfectionism." It’s crazy how we often delay our tasks because we’re focused on making everything perfect, without even realizing it. It’s a trap that keeps us stuck, when sometimes, it’s better to just get things done and improve along the way!
STARTUP SPOTLIGHT
APNA: Apna.co is a job platform that connects job seekers with employers across various industries in India. It offers features like job search, resume building, career guidance, and direct communication with HRs.
Apna focuses on offering job opportunities for freshers, part-time work, and specialized roles for women, as well as work-from-home and international positions.
The platform supports employers in hiring by providing tools for posting jobs and managing applications, and offers free job alerts through WhatsApp.
For more details, visit apna.co.
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